by Hardman Staff | Nov 21, 2022 | Insights
These past few months we’ve been doing a lot more media work than usual – planned campaigns plus jumping on urgent news opportunities for our clients. It’s been invigorating working towards deadlines and ensuring our clients coverage makes publication, but one...
by Hardman Staff | Aug 23, 2022 | Insights
Five years ago – maybe even 10 – just about every one of our clients was talking about sustainability, innovation, welfare. Those things still matter, but as with any conversation, things move on. If you want to stay relevant to your clients, your customers, your key...
by Hardman Staff | Aug 22, 2022 | Insights
We love referrals at HC. We take pride in the fact we are building a network of raving fans amongst our client base, from ex-staff and clients to industry contacts. So, it makes us feel really good when we get a recommendation for a potential new client we know we can...
by Hardman Staff | Jul 26, 2022 | Insights
How much copy do you need to put on a single page of your website to make it really irresistible to Google’s ranking algorithm? 200 words? 500? Actually, data shows the best ranking pages have between 1,400 and 2,000 words on them! This is especially useful to know if...
by Hardman Staff | Jul 26, 2022 | Insights
Climate change and Covid dominated as topics at this years’ Mumbrella360 – a two-day conference of ideas, insights and inspiration for over 2,000 senior professionals in media and marketing. GreenCollar’s head of marketing, Susan Horn, shared some really...
