by Hardman Staff | Apr 23, 2024 | Insights
When it comes to showcasing your business, a picture really is worth a thousand words. Whether you’re launching a new product, updating your website, or creating content for a marketing campaign, investing in a professional photoshoot can elevate your brand and make a...
by Hardman Staff | Sep 26, 2023 | Insights
Do you ever dread writing another business social post and tire of coming up with new ways to say the same thing over and over? Or do you feel like your posts have become stale and you could be doing better? You are not alone. The struggle to create compelling posts...
by Hardman Staff | Jun 21, 2023 | Insights
A few weeks ago, I had the opportunity to spend a couple of days in the Hunter Valley on a retreat for PR agency leaders, hosted by the PRIA’s Registered Consultancies Group. While there were plenty of takeaways over the two days, there were a few things that really...
by Hardman Staff | May 24, 2023 | Insights
As the way businesses operate changes, and as the way we consume content is shifting, does the term B2B – business to business – need a rethink? That is what we heard at CommsCon the other week – where Ogilvy PR shared that at the heart of each business we’re...
by Hardman Staff | Feb 20, 2023 | Insights
ChatGPT has been a hot topic the past few weeks. If you haven’t heard of it, it’s an AI-driven chatbot that can produce extremely sophisticated content. It is capable of generating human-like responses to a wide range of prompts, including questions, statements and...