by Hardman Staff | Mar 21, 2024 | Insights
Formula 1 has swept the globe and increased tenfold in popularity in the last few years, in large part thanks to the Netflix series Drive to Survive. So when our client Komatsu announced they had signed on as a major global partner with one of the 10 teams on the F1...
by Hardman Staff | Feb 24, 2024 | Insights
Agronomeye has had some great news to tell lately, and it’s been so rewarding to help them tell it. They’ve recently announced a new partnership that will allow every Tasmanian farmer to access a digital twin (AgTwin) of their property. You can read more about what...
by Hardman Staff | Oct 23, 2023 | Insights
Did you know that TikTok has 1.5 billion users globally and 1 billion users are active each month? Those are not figures you ignore. But even if you’re not on TikTok, even if it’s not the right channel for your brand, even if you don’t care about it one bit – TikTok...
by Hardman Staff | Oct 23, 2023 | Insights
When two of Komatsu’s newest mining machines were launching in Australia, we saw an opportunity to tee up an exclusive media opportunity to get them on prime-time TV. On show was the WE1850-3 hybrid wheel loader and the GD955-7 motor grader, and we invited Mackay’s...
by Hardman Staff | Aug 23, 2023 | Insights
I asked someone for their business card recently and was met with a look of skepticism. “Do people still do that?” they said. And it got me thinking… do they?? At Hardman Communications, we have business cards, but we’re debating the value of replacing them when they...
