A famous feast

A famous feast

Who would make the cut for HC’s ideal dinner party? From sport stars to politicians, we share who we’d love to break bread with and share some yarns over a good meal. Sue – A penny for your thoughts! I am intrigued by Senator Penny Wong. I have never met her and only...
LinkedIn levelling up

LinkedIn levelling up

As a social platform, LinkedIn has made a name for itself as the professional social network, separating itself from the more casual interactions you find on Facebook, TikTok or Instagram, and maintaining its niche by helping users to foster professional connections,...
Media magic takes muscle memory

Media magic takes muscle memory

Many people feel nervous at the thought of a media interview: what if I get a tricky question, what if I say something stupid, what if I freeze? Good media training will help you gain a new perspective because… guess what? The interview is not the hard part. Or,...
When you have to jump ship (digitally)

When you have to jump ship (digitally)

Sometimes we need to help clients make big decisions, like completely ditching their successful social media platforms and starting fresh. The effort and time it takes to build a social platform and follower numbers is monumental, so when we told a client that they...
Team HC goes for gold

Team HC goes for gold

With the excitement for the Olympics in the air, Team HC has got to thinking about what we might win a gold medal for…. and for some it’s not sport! Sue – Drive and talk, walk and listen, work and connect, ride the elevator and email. Not sure I’d win gold (or that...
Don’t forget about local PR opportunities

Don’t forget about local PR opportunities

Sometimes in PR, we can get so focused on getting the big mainstream, prime time media hits, that we forget that the smaller media can be just as important to the audience you’re trying to reach. The media landscape continues to change, but regional and local titles...