by Hardman Staff | Jun 20, 2024 | Insights
Did you know that an abalone can produce 10 million eggs in a single spawn? Yep, 10,000,000 at a time. One of the surprising stats Sue and I learned during the 22nd AgFood Conference in Melbourne in May. It was interesting enough that both of us wrote it in our notes,...
by Hardman Staff | Jun 20, 2024 | Insights
Many brands aspire to be thought leaders in their field, but often don’t know where to start, or what to say. Thought leadership has to be engaging. And it has to be leading. You must add something of value to the conversation. If you’re saying what everyone else is...
by Hardman Staff | Jun 20, 2024 | Insights
We can often get swept up in latest trends and complex strategies, aiming to outdo ourselves with glossy campaigns and surpassing our KPIs. And while I’m an advocate for learning something new and trying the latest, it’s equally important to not overlook the power of...
by Hardman Staff | May 21, 2024 | Insights
It’s May, and that got us thinking about our wishes. I wish I may, I wish I might….what would you wish for on the first star you see tonight? Sue – I wish for advances like AI to take the grunt work out of our working lives, saving us time so we connect more with the...
by Hardman Staff | May 21, 2024 | Insights
Advocacy, communications, public relations – they are all part of the mix when it comes to getting your message where it needs to go. Here’s a quick refresher on what’s what, and what might work for you: Communications is the umbrella that public relations and other...
